“[Nostalgia] is a twinge in your heart more powerful than memory alone. This device… is a time machine. It goes backwards, forwards, takes us to a place where we ache to go again. It lets us travel the way a child travels. Round and around and back home again. To a place where we know we are loved.”
Dwell’s inspiration comes from a surprising place: the hit show “Mad Men.” In a legendary scene, Don Draper delivers the pitch of his life to Kodak, describing their new slide projector as a time machine that satisfies the ache of nostalgia.
The last few weeks have been pretty squarely focused on Dwell, and I’m officially excited about it. I can see the finish line, and I’m proud of how it’s shaping up. Can’t wait to share it!
I’m committing myself to work on two specific projects to get them over the line. The first is called Horizon, and is an interactive family dashboard. The second is Dwell, my new personal website that I’ve been working on for several years.
I’ve been doing a lot of personal projects over the past few months. I find myself leaning in hard on one project, then getting a bit worn out and switching to another. I need a bit more discipline, as my time outside of work is very limited.
